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Tasmanian energy retailer Aurora Energy has recently launched a new digital product to provide consumers with a better insight into their energy usage.

The product,,called aurora+, is among the first product of its kind in Australia utilising advanced meters to give consumers visibility of their daily energy usage in dollar terms, helping them understand how they are using energy and therefore how they can control their energy costs.

Chief Product and Customer Officer, Andrew Crozier, said Tasmanians would be able to use aurora+ and manage their energy costs via the app.

“The product uses a peak and off-peak tariff so you get the benefits of using your power during the cheaper, off-peak times,” Mr Crozier said.

“We’re putting the power in customers’ hands. Making some small changes on when they use power at home could save customers big.”

The app is accessible on mobile, laptop and tablet devices and allows consumers to view and top up their account as they go – removing the need for quarterly bills – or if they would prefer, to pay their account on a monthly basis.

Mr Crozier said customers had told Aurora Energy they wanted a choice of products which helped them to make the most of energy in a way that gives them greater convenience and control.

“aurora+ is an example of how we continue to listen to our customers and we’re excited about designing more innovative products and services to meet their needs,” Mr Crozier said.

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